Ajax // Sherida Spitse

Top transfer for Ajax Women

At the beginning of 2020, the combination between Sir Render and Ajax arose, with only one goal: to realize a great video production together.

When it finally came to that in October, a small confetti cannon went off at Sir Render HQ.
The briefing was like expected, aim for the best: “You know our media statements? Try to give it a boost.”
And so it we started with the creative process.

The record international of the Dutch Women’s National Team, Sherida Spitse, was on her way to Ajax.
In order to inform the supporters in an appropriate manner, the Ajax media department wanted to make an immediate impact with its following.
The crew credits are in place for this production, given this amazing end result.

Commissioned by and in collaboration with: AFC Ajax
Concept & direction: Klaas Kleiterp
DOP: Tobias Smeets
1st AC: Benjamin Sparschuh
Animations: Mickey Cohen & MIDHAT
Sound design: Soundsright