When Ajax Women face PSV, it’s more than a match—it’s an experience worth sharing. We created a campaign capturing three perspectives: a family’s anticipation, a player’s pre-match ritual, and friends embracing the social energy of match day.
Shot with our Sony FX3 and vintage Canon FD lenses, we contrasted intimate, serene shots of an empty Johan Cruijff ArenA with high-paced match footage. The calm before the roar.
A really nice new collaboration, together with the team at Ajax Media.
A really nice new collaboration, together with the team at Ajax Media.
(Oh by the way, Ajax won the game in the dying seconds of the match)