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De Pijp Dooft Nooit
De Pijp district in Amterdam saw its visitors decline.
An eternal shame for such a beautiful piece of Mokum.
That is why all entrepreneurs joined forces and wrote a pitch.
Creatives Tim & Daan then came up with the winning campaign “De Pijp Dooft Nooit”.
In this campaign, this video was the center point for the entire campaign image.